Abstract: Key messages • Students’ identities and community membership—including the attitudes and experiences of their families and communities—contribute to their behaviour and beliefs about undertaking formal education and training. Understanding these influences is a key element in successfully engaging rural and regional learners in education. • Students are likely to succeed at their studies when their families and communities support their education. • Learners who successfully reconcile their studies with their identity and their community membership make use of a range of strategies. These include: accessing a supportive and recognised group in the local community; negotiating their study off campus; negotiating practical components in a known workplace, with local experts; and rehearsing ways to explain their study to their peers and community