Abstract: This article explores how a remote Aboriginal-owned and -run art centre, Ikuntji Artists in Haasts Bluff, has developed grassroots-level cultural tourism. While not many remote Indigenous art centres engage with the tourism industry, Aboriginal tourism engagement has only recently been identified by the Northern Territory Government as a major business development area. Steered by the member artists and the board, the art centre has been able to create a range of workshops and activities that can be offered to small-scale tour operators. Over the past five years, an arts festival and various workshops for university field students and other small tour operators have been hosted. Member artists, staff and the board as well as the community see cultural tourism as an opportunity to share their culture by way of teaching visitors about the Luritja language, culture and country. Thus, this article argues that art centres can engage meaningfully in cultural tourism and support remote Indigenous communities in the sustainable development of cultural tourism.